Presentations:

14.09.2023

Fatemeh Tabatabaei

The Relationship Between Digital Technology, Sustainability and Financial Performance

19.10.2023

Julien Gossé

Digital and Sustainability transformation: towards a strategic framework.

16.11.2023

Prof. Dr. Timo Ehrig

Competing with theories: How entrants leverage incumbents, assemble resources, and win awareness rents

In this talk I will first give an overview of the emerging theory-based view of strategy and entrepreneurship – the view that strategists should act like scientists and systematically envision and experiment with alternative futures.
I will additionally present an ongoing project with Todd Zenger, entitled “Competing with theories”.  In this paper, we try to make sense of the fact that three of the six companies with the greatest market capitalization in 2022 (Apple, Tesla, Microsoft) were not just initially start-ups with limited resources, but that all three secured significant resources from incumbents (music publishers, Daimler/ Toyota, IBM) that enabled them to disrupt their industries and capture substantial value. We argue that while these new entrants begin with essentially no resources, that they possess theories that provide superior awareness of potential future states.  These entrants then use partial disclosure of their superior awareness as currency to secure resources from incumbents. We apply a value capture under known and unknown unknowns framework (technically, a cooperative game with unawareness) to discuss how much an entrant should reveal of her superior awareness to secure the resources needed for growth. In doing so we make important distinctions among awareness rents, confidence rents, and resource rents.

Background readings:
Bryan, K.A., Ryall, M.D. and Schipper, B.C., 2022. Value capture in the face of known and unknown unknowns. Strategy Science, 7(3), pp.157-189.
Ehrig, T. and Schmidt, J., 2022. Theory‐based learning and experimentation: How strategists can systematically generate knowledge at the edge between the known and the unknown. Strategic Management Journal, 43(7), pp.1287-1318.
Felin, T. and Zenger, T.R., 2017. The theory-based view: Economic actors as theorists. Strategy Science, 2(4), pp.258-271.

14.12.2023

Samira Bakkali

From Skills to Success: Exploring the Impact of Advanced Technologies on Belgian Firms

25.1.2024

Mohammad R.Fayyaz

6.2.2024

Shafagh Kashef

5.3.2024

Elise Petit

16.3.2024

tbd